Meta Makes It Easier To Switch Between Facebook & Instagram Accounts

Meta on Monday announced that it is introducing a new profile-switching feature to make it easier to navigate between Facebook and Instagram.

This new feature will make it easier for Facebook and Instagram users to easily access, create and navigate between multiple accounts and profiles.

“We know that many people use more than one of our apps to pursue different interests, reach a broader audience or share different aspects of who they are with different groups of people. With that in mind, we’re simplifying the process of creating and switching between accounts and profiles,” Robert d’Apice, Director of Product Management, Meta wrote in a blog post.


Users will be able to easily switch between their Facebook and Instagram profiles if they choose to add them to the same Accounts Center. Further, they can now see their Facebook and Instagram profiles and notifications displayed in one place.

Additionally, users can now create an account with their existing Facebook or Instagram login and use it to sign up for additional accounts and profiles.

Currently, the company is testing the latest experience on iOS, Android, and the web around the world.

Besides being able to switch between profiles, Meta has also introduced a new account registration and login flow, which will enable users to more easily log in and create new accounts across Facebook and Instagram.

Those new to Meta products can create a Facebook or Instagram account, and then use that account to sign up for additional ones. Those having both Instagram and Facebook accounts can now easily use login information from one app to access the other, provided their accounts are in the same Accounts Center. The company is also testing this new experience globally on iOS and Android.

Lastly, Meta said that the existing security features apply to the updates also. For instance, if someone turns on two-factor authentication for their Facebook account, then an unrecognised device can’t log into their Facebook account with their Instagram login information.

Further, users will be notified when a new account is created using their existing account and when an account is added to their Accounts Center.

In addition, users will be able to control which profile appears in the profile-switching experience, and which accounts can log into each other.

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Kavita Iyer
Kavita Iyer
An individual, optimist, homemaker, foodie, a die hard cricket fan and most importantly one who believes in Being Human!!!


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