Xiaomi Gives up Flash Sale strategy, its latest Xiaomi Mi 4 and Mi Pad 16/64GB to be available on Flipkart in open sale
Xiaomi who had harnessed the flash sale strategy for its Redmi 1s smartphones quite brilliantly to notch of high sales figures in India is at last ditching the flash sale strategy. One of the main reasons for giving up on flash sales is the growing market for Xiaomi products while the other reason seems to be its extended product line. Flash sale strategy works good if you have only one product in pipeline but with Xiaomi launching as many as four products in March, it may be difficult for it to continue with the flash sales strategy.
A tweet from Xiaomi confirmed that it was realigning its sales strategy for India
— Mi India (@XiaomiIndia) March 27, 2015
With this open sale strategy, its new products 16GB and 64GB Mi 4 has been made available in open sale to Indians from 28th March.
However it is not giving up on the registration only sales for its flagship Redmi 2s or the Redmi Note 4G smartphones.
— Mi India (@XiaomiIndia) March 13, 2015
Its other product Mi Pad which went for sale on March 24 and was sold out within few hours. Xiaomi said in a Facebook post that potential customers can by Xiaomi Mi Pad from 12.00 noon tomorrow
“Even better news for your Sunday! We’re glad to announce that our next batch of Mi Pads are back in stock, and we’ll be opening up for sale on Flipkart tomorrow 30 Mar at 12 noon (while stocks last),” said Xiaomi India on its Facebook post.
Xiaomi Mi Pad has a 7.9-inch QXGA (1536 x 2048 p) IPS screen with Gorilla Glass 3 shield. It runs on Android 4.4.4 KitKat (with MIUI v6.0) powered by the 2.2GHz Nvidia Tegra K1 quad-core Cortex A15 CPU, 2GB RAM, 16GB memory and is powered by a 6700 mAh battery.
Xiaomi Mi 4 Specs:
- Android 4.4.4 KitKat, MIUI 6
- 5? 1080p FHD IPS LCD
- 2.5GHz Quad Core Snapdragon 801 SOC
- 3GB RAM
- 16GB/64GB memory storage
- 8MP front, 13MP rear camera
- 3080mAh battery
You can purchase the Xiaomi Mi Pad by going on this link at 12.00 tomorrow
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